3 Things a Trucking Broker Can Do to Grow Your Business

If we as Americans have overlooked the importance of truckers in the past, the year 2022 is showing us how essential they are.

Without the trucking industry, we would have a major food shortage within three days, a gas shortage in 2 days, and our ATMs would be out of money almost immediately.

One of the reasons we enjoy very little disruption in the parts of our lives that rely on truckers is the trucking broker. A trucking broker, also referred to as a freight broker, is a valuable asset to have in the transport business.

How does a trucking broker make it all happen? Keep reading as we list three things a trucking broker can do to grow your business.

What is a Trucking Broker?

A trucking broker is the connecting piece of the relationship between the carrier and the shipper. What does a freight broker do? They make the plan to transport freight from one place to another. They outline what each player does, track it, and ensure the success of the whole process.

Shippers appreciate freight brokers who communicate well and inform them that their goods have gotten to where they’re going and on time. The freight broker handles all the logistics like planning the route, communicating with drivers, and tracking the freight.

Carriers depend on the freight broker meaning they expect them to optimize routes and hook up the drivers with loads to prevent deadhead miles for the trucker.

When you’re looking for a freight broker check to make sure they’re licensed and insured. Try to find one with experience and one who can adapt when things don’t go as planned.

Three Things They Can Do For Your Business

Let’s look at the three things freight brokers do to help grow your business.

Vet and Onboard Carriers

Brokers have a reputation to uphold so they only want to match up dependable carriers with their shipping clients. They make sure to check credentials, insurance, safety rating, and compliance record. Good carriers mean a good experience for all involved and that’s a positive for your company.

Partnership

Forming a mutually beneficial partnership is the goal. If you have a freight broker that you trust to help you meet your goals and deadlines, it can only mean good things for your business.

What You Save

With a trucking broker, you save time and money and lessen your stress. They are experts in the transport industry. They know about the latest fluctuations. They have relationships with various carriers. They want to succeed so you succeed!

Should You Use a Freight Broker?

Using a trucking broker can be a great resource for your business. It gives you more flexibility and saves you money. Remember though, don’t enter a relationship haphazardly. Do your research to know what to look for in a freight broker and find the right one to meet your needs.

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