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Liver transplant patient surgery storage

“In the US, 70% of are not used. Whether we can rescue that 70%, I don’t know,” Clavien says. “But it’s exciting to try and rescue the organs that aren’t used, or the ones with problems that could be used. This liver was totally…

Want Bigger Marketing Results? Aim Smaller

As business owners and marketers, we often fall for the idea that bigger is better. We think, “If we just did more, bought more, or expanded our budget more, we would get better results.” But what if that’s not true? What if the exact…